Lets Talk business cards Today guys.

Ron Musgraves

Exterior Restoration Specialist
Staff member
So many here are caught up on Postcard mailers an all other Media.

Make your business card your media

Many of you notice when you came to the shows my business card was not traditional.

Long ago I used a teledex card, for nearly 15 years.

The Last 12 a jumbo version of a business card, why so its stood out.

Now we are switching to a book Marker Style, some here have seen it. It was not completed then, now we have the Scan bar on it an we are trying some different stuff with Social Media.

I want to tell you about the coolest card I saw, its was about 1/3 the size of a normal card. I have to tell you people that got it loved it. Waste management uses them, I'll bet they did research before they switched.


If you make a Business card like any other piece of media, no Clutter.
 
How about one of those RFID chips to really do some customer tracking?
 
Extra small business card thats interesting. Is scannable required from now on?
 
I'd also like to create a standard theme for all of our pieces. Right now its all a mess.

Sent from my C771 using Tapatalk

This is the most important part of good media , sure you can have special cards. In the commercial world you can brand much easier. Do not send pieces out with un identifying marks. Use logos to your full advantage.

Your commercial works is not as large as you think
 
So keep the logo prominent and consistent, but specialize cards for different purposes.
 
I have multiple business cards. I am going to the book mark style, too. One thing I do is make sure my cards are a distinct ci
olor. It is amazing how many people will remember a card or a business because of the business. Cards.
 
Couple of links for QR codes.
http://www.bwscan.com/
http://www.coderqr.com/

So what about individualized qr codes on the business card neatly, maybe a sticker or print yourself, so that the customer would be directed to a personalized page just for them, or particular web page for different groups of customers.
 
I use regular cards and utilize the front and back . We also use magnet cards. Since using the magnet cards our repeat business has more than tripled in the last 3-4 yrs.
 
Glad you are still using the magnet cards, that was a good idea.
 
Glad you are still using the magnet cards, that was a good idea.

My wife was on me for years to get some made but I kept blowing it off. I can only imaging the repeats I would be getting now. People do hang on to the magnets and if they were impressed the first time they will use them and call back. If I remember correctly Chris, you and I had talked about this during many of our late night conversations. You used to tell me to get some made up. Im glad I finally did.
 
I have multiple business cards. I am going to the book mark style, too. One thing I do is make sure my cards are a distinct ci
olor. It is amazing how many people will remember a card or a business because of the business. Cards.

Stop coping me, Scott I control you. Stop that!!! LOL
 
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