Own your local area with multiple sites.

Pat around?
Here is something for you all to ponder....

Most everyone has a web site and most rank pretty well but what about multiple sites?

I have a customer that 2 years ago we picked one service that he did and created 7 different sites around that service. We also made it so that when he posts to the main site, the feed automatically posts to all 7 of the other sites. Not only does this help his main site, all the other sites rank too. Now we have done absolutely nothing to the sites since they were built AND we have done no link building. Today 4 of the 8 sites rank on page 1. spots 1, 4, 7 and 10.

Last summer was the first summer and the service we went for was deck staining. They went from 40 gallons of stain 2 years ago to over 2,000 gallons of stain last year and they are still going strong. His biggest problem was getting rid of the empty buckets... LOL They even had some people call them and say that they did not call anyone else because everywhere they looked they were there. At one point last year 7 of the 10 spots were his sites on the front page.

It is not really about ranking but more about bumping your competition off the front page. I am sure with a little link building and some social exposure he could have 7 spots again.

Oh and the city has a population of 253k so some markets would be tougher while others would be easier.

Something to think about. We did his sites over the winter and by spring they were all ranking well when the spring season rolled around.
 
Doesnt Google specificlly state not to have seperate sites for each service? How many different addresses does his use for Google maps, or does he link each site to the same address? Won't the same feed going to each site be considered duplicate content. I would say its all a bit risky. Not to say he cant or wont get away with it, but it's a risk.

Two years later, regarding the duplicate content issue. There is a painting contractor by me that has separate web pages for all the towns and cities around, and he just changes the name of the town and all the other content is the same. It's basically a template and the name of the city is the only thing changed. This guys webpages are in the top 5 for several towns around here. It has been like that for the last year or so.
 
Doesnt Google specificlly state not to have seperate sites for each service? How many different addresses does his use for Google maps, or does he link each site to the same address? Won't the same feed going to each site be considered duplicate content. I would say its all a bit risky. Not to say he cant or wont get away with it, but it's a risk.

There are a few ways to "trick" the system

one example is

http://www.guttercleaningstpaul.com

This is a site i created STRICTLY for gutter cleaning. Not too much of our company info there, but enough to direct them to our e mail or phone, and get the same result. Becasue of this page, we rank twice organically for this service in our area. Its a good trick if you have time or the budget to stay on top of the seo
 
There are a few ways to "trick" the system

one example is

http://www.guttercleaningstpaul.com

This is a site i created STRICTLY for gutter cleaning. Not too much of our company info there, but enough to direct them to our e mail or phone, and get the same result. Becasue of this page, we rank twice organically for this service in our area. Its a good trick if you have time or the budget to stay on top of the seo

Hi Dave. So that page has enough content to satisfy google? I made a page like that and I can't seem to get it to rank on the first 3 pages. It oscillates between page 3-4. Also you have a spelling error under the 7 point list(potential).
 
Back
Top