I'm pitching an HOA next week. It's for a condo community with 60 units and they're looking for pressure washing/deck cleaning. They're having a meeting and giving me 10 minutes to give my sales pitch. The head of the HOA called me last year and we did her home and her rental unit. Followed up last week, seems like their only concern is pricing, like they would go with somebody else they never used before to save $25. I'm never the lowest bidder so I'm showing them the value in my service (soft wash vinyl, never leave window streaks, exterior gutter scrub, etc).
I've also approached several other HOAs and out of six or seven landed one that resulted in $250 for 75 town homes. We lined it up in August, which was nice since that's a slow month for us. I have family/friends in the development which is how I got the in. Having customers that can vouch for you makes all the difference in the world. I came down in price from my proposal which was $325 per, but I'll hopefully service the community again in the near future.