Sunbelt
New member
Hey Y'all,
Following is the design that is a conglomeration of ideas from me, my RSVP Rep, their graphic designer and some words/phrases/pictures shamelessly lifted from postcard and other mailer examples y'all have been kind enough to make available for us ad-copy-challenged souls.
The watermark on the front picture will be gone once the picture is approved by me and RSVP purchases the use license.
I've got concerns about the font being used in the offer-boxes on the back, especially the fine-print. My eyes aren't very good to begin with, so that may be the problem for me. If you have pretty good eyes and still can't read it pretty comfortably, please let me know.
I'm torn between pushing for more ad-copy on the back or leaving it as is. My original proposal had a couple of short paragraphs done in a conversational kind of tone, but it basically included the info in the bullet-points that RSVP has here.
I'm pretty sure the graphics dept. doesn't work on weekends, so that's how long I have to get your input. I hope to have the design process complete and the project on the way to the printer by Monday afternoon. Thanks in advance for any help/suggestions you can offer.
Just as an FYI, if you're wondering what restrictions apply to the offers, for the house wash discount I'm limiting it to a minimum of 2500 sq. ft. of exterior wall surface, and will charge $.20 per sq. ft. and discount from that. The vast majority of homes in the zip I'm mailing to will be in excess of 3500 sq. ft. of outside walls. Many will be 2 - 3 times that.
Front concrete special is minimum 1500 sq. ft. at the same price per. The average home will be close to that minimum figure, maybe closer to 2000 sq. ft.
Let me know and thanks again.
Front:
Back:
Following is the design that is a conglomeration of ideas from me, my RSVP Rep, their graphic designer and some words/phrases/pictures shamelessly lifted from postcard and other mailer examples y'all have been kind enough to make available for us ad-copy-challenged souls.
The watermark on the front picture will be gone once the picture is approved by me and RSVP purchases the use license.
I've got concerns about the font being used in the offer-boxes on the back, especially the fine-print. My eyes aren't very good to begin with, so that may be the problem for me. If you have pretty good eyes and still can't read it pretty comfortably, please let me know.
I'm torn between pushing for more ad-copy on the back or leaving it as is. My original proposal had a couple of short paragraphs done in a conversational kind of tone, but it basically included the info in the bullet-points that RSVP has here.
I'm pretty sure the graphics dept. doesn't work on weekends, so that's how long I have to get your input. I hope to have the design process complete and the project on the way to the printer by Monday afternoon. Thanks in advance for any help/suggestions you can offer.
Just as an FYI, if you're wondering what restrictions apply to the offers, for the house wash discount I'm limiting it to a minimum of 2500 sq. ft. of exterior wall surface, and will charge $.20 per sq. ft. and discount from that. The vast majority of homes in the zip I'm mailing to will be in excess of 3500 sq. ft. of outside walls. Many will be 2 - 3 times that.
Front concrete special is minimum 1500 sq. ft. at the same price per. The average home will be close to that minimum figure, maybe closer to 2000 sq. ft.
Let me know and thanks again.
Front:
Back: