You want to
get your ads out their the same time you start seeing ads for lawn furn.,grill's,pool supplies,and summer wear in the sunday newspaper. You need to line up as much work as you can before school let's out for summer vacation. Once that happens people tend to spend the money on the kids.
Right now the best advertising would be to target people looking to sell thier home.
Intersest rates have never been lower. I bet the housing market stay's hot.
Also BUYER'S of homes want to start out with everything looking it's best.