You want work by the end of the day?

Ron Musgraves

Exterior Restoration Specialist
Staff member
12/07/09


Steps

1. You must have a strategy
2. You must actually follow through with the strategy
3. Don’t be afraid to change the plan around but stick to the fundamentals.
4. Get out and do it every day consistently.

Ok, we are going to land and account; we have no backup marketing no one else in the office but you.


We need to decide who we are going to try to sell. Let’s do restaurants today, I hate numbers game but when you new at what you’re doing I would say go for the numbers at first and then refine your techniques as you go.


We have decided restaurants but we don’t want to forget that we would like some property management business but know this is not a fast buck. So we will get a list of property mangers that manage retail centers. We will sometime during the day everyday call X amount and simply ask for a list of properties to measure and intro ourselves and send company information.


Some here will say its winter there’s snow on the ground, great!!!! You’re not doing anything perfect you have plenty of time to meet and greet people because you can’t work.


How much time daily will we commit? Let’s just say for now 2 hours and day three days a week. If some want more feel free to do it. When I was younger and trained my own sales people and myself made it a point not to come in until I made a sale or a set number of sales.


I was young and hungry; I would stay out addicted to the hunt looking for the next guy to get on service. My record for actual agreements signed in one day has been broken, 13 was the number and recently Tim broke it by signing up 21 locations in a day. He had 16 of them at one location for a demo and traveled to the others throughout the day.



I have had many success stories and have had many different people I have trained sell 8 a day on occasions. Just by keeping there heads up and not taking no for and answer.


I seriously would not come back without a sale, I felt like if I had not made a sale the day was a failure. I would be out late. I learned some things doing this. Some managers would listen better at 4:00pm if they had been there all day; some wouldn’t because they just wanted to go home. Some late in the evening saw I was hungry; I have never had a sales person come by at 10:00pm before.


More ON 12/08/09



Plan your time; keep in mind the hours of the places your visiting. Take names and keep track of the days the people are off.
Here three tips.
1. Plan your demographics.
2. Start a calendar to keep some tracking of you people and time.
3. Don’t waiver very far off your target.




More on 12/08/08
12/15/09
You need a small mailing campaign to Increase the retention of you and your company name.
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1. Start a mailing campaign to people you visit.
2. Get a widget they use. (note pad, USB port, coffee mug,)
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No one wants to tell you in sales it’s and average of about 8 visits to effectively close a sale. This is based on cold calls not people who have called you for service. If they call you for service this is often going to close immediately.
So with that in mind we are not talking about people calling your number interested in your service. Getting the phone to ring is a different subject.
I will continue to add to this weekly…..Thanks for pulling it back up.
 
Last edited:
12/07/09

I seriously would not come back without a sale, I felt like if I had not made a sale the day was a failure. I would be out late. I learned some things doing this. Some managers would listen better at 4:00pm if they had been there all day; some wouldn’t because they just wanted to go home. Some late in the evening saw I was hungry; I have never had a sales person come by at 10:00pm before.


That's what it's all about! Quitters never win and winners never quit!
 
It's not nice, they should be out till 10 pm, hustling, getting them to sign!!!


Not anymore Matt, but I used too in the begining.

I have some that would if i asked them, but they are skilled and they get it done now in less time.

Our production has been good despite the slow in the economy.

CostCo is Shopping hoods again, just got the letter a few days ago.

The Cali area was not on the request, someone in cali must have them locked up.
 
Ron, can't wait to read your "part 2" of this topic.

What do your sales people take in with them? Do you have a specific brochure or flyer that they take in?

I really want to strengthen my sales skills, and am eager to learn more. Thanks.

Anyone else have any great advice? I arrive with a price list (still on the restaurant topic), before and after pics, and a business card. I always ask if we can schedule a demo.
 
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